Jaguar TCS Racing
Jaguar TCS Racing – Branded Campaigns
Client: Jaguar TCS Racing
Agency: Aurora Media Worldwide
Role: Creative Producer / Director
Category: Branded Content · Talent-Led · Social-First
Overview
Led multiple global campaigns for Jaguar TCS Racing across Formula E. Managed creative, client strategy, and live content adaptation.
Contributions
• Directed key social campaigns including 'Jaguar World Champions ' (7.2M views) and 'Jaguar Finishing Line CGI ' (5.7M views)
• Led creative narrative across social and branded platforms
• Managed international shoots and partnered with CGI vendors
• Consulted on social video strategy, helping secure extended client partnerships and measurable platform growth (8% Instagram increase YoY)
Results
• Campaigns exceeded viewership benchmarks
• Delivered high-quality outputs under rapid timelines
• Maintained creative consistency across territories
Project Gallery
